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HomeFollowup™ is a web-based e-mail marketing system that provides
all the tools needed to keep in constant contact with potential clients
& keep all your leads organized. Easily create & send e-mail campaigns, newsletters, e-cards, and more.
With HomeFollowup™ you will be able to:
Integrate automated followup from your current
website using WebForms. No more copying & pasting
leads, it's automatic.
Send out as many branded campaign & newsletter emails
as you want your leads, prospects, or other agents.
Have all new leads automatically entered into your
address book & added to a campaign.
Set notes, reminders, and task lists for your
leads, clients, or any other contacts.
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We've put together this simple tour to show you why HomeFollowup™ is truly the most user-friendly, all-encompassing
email marketing solution for Realtors on earth!
Have a look at all of the different sections of Homefollowup™
and learn how you can use them to make the most of your email marketing campaigns.
Click on any of the images below to get a full-size view of the user-friendly features of HomeFollowup™ .
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HomeFollowup™ Control Center
The simple, clean layout of the HomeFollowup™ Control Center makes it easy for you to access all of the email automation functions you'll need.
And remember that because HomeFollowup™ is web based, you can access this page -- and profit from all of its advanced features -- anywhere.
You're no longer tethered to your desk, your office, or even your hometown! You can manage your entire email marketing campaign from anywhere in the world, as long as you've got a dial-up connection (so you can take that long-planned Hawaiian vacation, all without missing a beat!). |
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Importing Your Email List
If you've been struggling to build an opt-in list, don't worry! This screen makes it easy for you to import any contacts you've already acquired, and to specify exactly which lists each person belongs to, so you can target your mailings and autoresponders with laser precision.
You didn't start your Real Estate business just to end up spending hours on boring data entry. So why would you want to deal with the laborious chore of entering email addresses manually?
You'll never have to waste your time entering email addresses again. With the Web Form feature, you can capture up to 19 fields of subscriber data for an unlimited amount of subscribers -- automatically! |
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Branding Yourself
From this screen, you can upload a picture of yourself, your logo and a written signature.
These three images will get embedded in every email communication you send using HomeFollowup™, along with your name, email address, phone number, web address and fax number. Now you are taking advantage of the methods large corporations spend millions on, by branding yourself with the prospect. When they think of Real Estate, they will think of you! |
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Managing Your Autoresponder Email Campaigns
This simple screen allows you to Create, Edit, or Delete Campaigns right away -- or in the future.
Why start from scratch every time you want to create a new email campaign? Simply use this screen to retrieve your stored campaigns, copy a campaign, or look at which campaigns are active. |
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Customizing Emails in Your Campaigns
Use this screen to define which messages will be sent out, and set the time intervals between them.
With the click of a mouse, you can add or delete messages from your autoresponder series, so your subscribers and customers always get the exact information you want them to, exactly when you want them to.
With this powerful feature, you can perfectly tailor your series of ultra-motivating messages to always maximize your profits -- all with only a few seconds of work! |
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Automatically Preview Your Message
Have you ever received an email that was interrupted by weird bits of code, strange line breaks, or missing images? These messages look totally unprofessional! Would you want to spend your money with someone whose emails looked that awful?
With HomeFollowup™'s Preview function, you can avoid these formatting disasters -- and increase your credibility -- by automatically checking your messages before committing them to your autoresponder series or sending them to your list.
Show your subscribers you're a professional by sending out tested, perfectly formatted messages automatically, every time. |
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Automatically Creating an Opt-In Form for Your Web Site
From this screen, you can customize the way users subscribe to your newsletter or information -- and even create a totally professional web form to subscribe them automatically!
Nothing scares a potential subscriber off like a questionable-looking opt-in form. That's why we built a powerful wizard to help you design your own form to maintain the look and feel of YOUR web site. Just install our code, customize the page, and HomeFollowup™ automatically captures up to 19 fields of subscriber data!
Your leads and subscribers will know they're dealing with a real professional, and your opt-in list will grow like crazy! |
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Creating Your Loyalty-Building Newsletter with Quick Mail
This simple screen allows you to Create, Save, Edit, or Delete newsletters to use right away -- or in the future.
An opt-in newsletter can be the key to your online marketing campaign. As your readers come to trust the valuable information you give them on a regular basis, you'll establish your credibility and overcome subscribers' resistance to work with you.
Once you've got a newsletter format that works for you, hold onto it -- it's worth its weight in gold. And you can safely store it here so you can access it from anywhere in the world. Just copy and past your newsletter into the quick mailer and hit send -- your newsletter will be on its way. |
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Personalizing Your Emails
Personalizing your promotion is one of the most widely used tricks in direct marketing, yet it still works like absolute magic!
You can not only merge all 16 fields from the fields of the address book, you can create an additional 3 customized date fields so you can be sure to send an e-card to your contact on special date! No other program offers this.
Typically, campaigns that run with a personalized salutation line have a response rate of 64%. Just imagine what type of response you could get with even more customization. |
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Choosing Customized Templates
Using email to target different segments of your audience is one of the single most effective ways to market real estate services.
With over 100+ templates to choose from in the HomeFollowup™ system, you can target every single autoresponder campaign and email you send with your message.
Send customized templates to buyers looking for a home, or a holiday template wishing everyone a joyous season. You will be amazed at the effectiveness and the response rate. |
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Sending Out Auto-Birthday and Anniversary Emails
From this screen, you can optimize HomeFollowup™ to work for you.
This is a great way to create a referral program in such a way that your clients won't even realize it's referrals you're after.
Enter in your client's birthday or home anniversary date, then set up your customized autoresponder campaign, and you won't have to touch it ever again. Your client will receive an email every year! |
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Managing Your Contacts
Now that you have built up your subscriber list, some of these subscribers are going to become "Hot" Leads. You might want to keep some more information on that contact to jog your memory. Instead of having that information in another program, use HomeFollowup™!
Easily set up Reminders, Make Comments, Create Notes, and see all the Email History of that particular lead. |
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Want to see how easy it is to use HomeFollowup™? Sign up to attend one of our webinars.
HomeFollowup™ webinars are held every Thursday at 10AM Pacific Standard Time.
The 30-minute webinar gives a walk-through of the HomeFollowup™ system & shows
how you can easily create and send e-mail campaigns, newsletters, and e-cards to
your contacts within minutes! Get the answers to any questions you may have about
the system from a live represenatative. HomeFollowup™ provides
all the functionality you need at a low cost -- join us for a webinar & see for yourself.
If you're interested in attending a HomeFollowup™ webinar, click here.
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Your Week Is Consumed by Administrative Chores
Most agents and brokers get hundreds of emails, tons of phone calls, numerous letters and leads from their website every single day.
Close 45% More Leads with Your Custom Smart Autoresponder Campaigns
How do you currently follow up with your leads, after they tell you they are not interested?
Send Highly Customized eMails, Merged with Up 19 Fields of Personal Subscriber Information
Everyone knows that "personalization" is the key to success with email promotions, newsletters, and campaigns these days...
Avoid Having Your Legitimate Opt-In Email Mistaken As Spam
These days, Real Estate Agents who decide to "go it alone" need to work hard at keeping up
to date on the latest spam policies and regulations...and be prepared to deal with major
ISPs and Spam Filters that could "blacklist" your domain if they don't approve of your mailouts.
Advanced "Real-Time" Reporting Shows You Exactly Which Website Content, Emails, & Subject Lines Are MOST Profitable
Do you know which of your email campaigns are successful and which ones are bombs, which web content is working and which is not?
Protect Your Business with State-of-the-Art Security
Many businesses never even think of this until it's too late. But without HomeFollowup™, your subscriber data is far more vulnerable to viruses, crashes, and power outages...
If You're Not Following Up with Your Customers
and Leads on a Regular Basis, You Are Losing Money!
Did you know that 20% of your customers are responsible for 80% of your profits? It's true!
Our Scalable System Means You Can Start Small
and Grow Very Big, Very Quickly
With most systems, you either start small and then outgrow the system and have to start all over again...or you start small and never get anywhere because the system isn't set up to ease your growth.
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