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A Week in Your Life as a HomeFeedback User
Thursday, July 3rd, 2008 It's 3:30 on a Monday afternoon. Mr. and Mrs. Burton just listed their home with you last week -- and today, an agent called to schedule a showing appointment for Wednesday morning. 
You log on to your HomeFeedback.com account, and with a few keystrokes,
you enter the specifics of the showing. The system automatically
e-mails Mr. and Mrs. Burton and the showing agent with a confirmation of
the showing appointment. HomeFeedback also sends out a feedback request to the showing agent immediately after the appointment takes place on Wednesday. You don't even lift a finger.  You smile when you realize you're not spending hours trying to track down the showing agent, making phone calls, sending emails and faxes, and doing endless follow-ups. HomeFeedback does all the work for you. On Wednesday afternoon, voila! -- you receive an e-mail response from the showing agent, giving you detailed feedback. Fantastic! This scenario repeats itself on all the other showing appointments for the Burton house. It couldn't be easier! You begin to realize that you're now getting a 75% to 90% response from showing agents -- when you used to get less than 15% before using HomeFeedback. 
If no response is received, HomeFeedback sends out a 2nd request within
3 days-- and a 3rd request thereafter. If there's still no response
after the 3rd request, an email is automatically sent to Mr.
and Mrs. Burton telling them about your multiple efforts to request feedback
-- and informing them of the showing agent's lack of response. Mr. and Mrs. Burton are absolutely delighted because they see how hard you're working for them -- and because they're getting real-time feedback anytime they want when they log into the private online access webpage you gave them. 
They love how HomeFeedback compiles the feedback information into
actual comments from showing agents, charts and easy-to-understand
graphs that show the percentage of responses from showings/previews, how
the prospects think the home is priced (average, above average, etc.), what
the buyers don't like about the property -- and more. A few days later, Mr. and Mrs. Burton phone you to say they're willing to reduce the price of their home -- after seeing the feedback from the showing agents saying that their home was overpriced. They even decide to paint their front door and beautify their front yard after they read the comments that the exterior of the house was average. In the meantime, you don't appear as the "bad guy" when there are constant objections -- and the sellers don't blame you when their home doesn't sell as fast as they'd like. 
Because the Burtons reduced their home price, you again use
HomeFeedback to e-mail the price reduction to every
showing agent who has shown the Burton property -- all
in one easy step. The following day, you receive not
one but multiple offers on the property -- and
the house is sold in half the time it normally takes
to sell houses in their neighborhood! The Burtons are impressed at how efficiently and quickly you sold their house that they give you the names of 2 neighbors and 1 relative that are also planning to sell their house soon. That's 3 referrals -- 3 possible listings in a single week ! Not bad. Later that week, you go on a listing presentation -- and as usual, there are several other agents competing for the listing. No problem! You simply present the state-of-the-art HomeFeedback system as an integral part of your listing package -- and demonstrate to the sellers that they'll be able to get real-time feedback on the showing/marketing process. This convinces the prospect that you're the best agent to market their property -- and you get the listing. The competing agents didn't even stand a chance against you! Can automating your showing feedback, increasing your listings -- and selling your listings faster -- really be this easy with the HomeFeedback system? Don't be surprised if it is!  |
